Comments on: Google Merchant Search – is the end for price comparison sites? http://blog.crowdstorm.co.uk/google-merchant-search-is-the-end-for-price-comparison-sites/397 eCommerce, Researching Products, Entrepreneurship Sat, 14 Nov 2009 00:59:42 +0000 http://wordpress.org/?v=2.8.4 hourly 1 By: Philip Wilkinson http://blog.crowdstorm.co.uk/google-merchant-search-is-the-end-for-price-comparison-sites/397/comment-page-1#comment-15627 Philip Wilkinson Mon, 09 Jun 2008 19:55:37 +0000 http://blog.crowdstorm.com/?p=397#comment-15627 oooh - interesting.. QVC online anyone oooh – interesting.. QVC online anyone

]]> By: James Penman http://blog.crowdstorm.co.uk/google-merchant-search-is-the-end-for-price-comparison-sites/397/comment-page-1#comment-15626 James Penman Mon, 09 Jun 2008 19:42:04 +0000 http://blog.crowdstorm.com/?p=397#comment-15626 Amazon taking an equity stake in a user generated shopping site. V. web2 ... http://www.paidcontent.org/entry/419-amazon-takes-equity-stake-in-diy-shopping-site-the-talk-market/ Amazon taking an equity stake in a user generated shopping site. V. web2 …

http://www.paidcontent.org/entry/419-amazon-takes-equity-stake-in-diy-shopping-site-the-talk-market/

]]> By: Daniel Tangen http://blog.crowdstorm.co.uk/google-merchant-search-is-the-end-for-price-comparison-sites/397/comment-page-1#comment-15625 Daniel Tangen Mon, 09 Jun 2008 09:30:18 +0000 http://blog.crowdstorm.com/?p=397#comment-15625 I think there are many ways to approach this, but the key area is to provide the consumer with an appeling reason to use your service and to interact with you. Added value through a community approach where you can tap into the expertise of other users, access to tools that assist you in keeping control of money, and automatic updates of best offers in opted in product areas. Open social platform is very interesting as far as taking the price comparison sites into web2.0 I think there are many ways to approach this, but the key area is to provide the consumer with an appeling reason to use your service and to interact with you. Added value through a community approach where you can tap into the expertise of other users, access to tools that assist you in keeping control of money, and automatic updates of best offers in opted in product areas.

Open social platform is very interesting as far as taking the price comparison sites into web2.0

]]> By: philip.wilkinson http://blog.crowdstorm.co.uk/google-merchant-search-is-the-end-for-price-comparison-sites/397/comment-page-1#comment-15620 philip.wilkinson Wed, 04 Jun 2008 14:37:35 +0000 http://blog.crowdstorm.com/?p=397#comment-15620 I'm with you guys - social and editorial to enhance the commodity that is price comparison. Daniel - how would you enter web2 as a comparison site? I’m with you guys – social and editorial to enhance the commodity that is price comparison. Daniel – how would you enter web2 as a comparison site?

]]> By: Daniel Tangen http://blog.crowdstorm.co.uk/google-merchant-search-is-the-end-for-price-comparison-sites/397/comment-page-1#comment-15619 Daniel Tangen Wed, 04 Jun 2008 13:57:26 +0000 http://blog.crowdstorm.com/?p=397#comment-15619 The price comparison itself has become a commodity and to compete in that market now you have to be different in a relevant and credible way, and one way to do that is to provide users with value added content and a community aspect. Time for the comparison market to enter web2.0! The price comparison itself has become a commodity and to compete in that market now you have to be different in a relevant and credible way, and one way to do that is to provide users with value added content and a community aspect. Time for the comparison market to enter web2.0!

]]> By: James Penman http://blog.crowdstorm.co.uk/google-merchant-search-is-the-end-for-price-comparison-sites/397/comment-page-1#comment-15618 James Penman Tue, 03 Jun 2008 21:53:26 +0000 http://blog.crowdstorm.com/?p=397#comment-15618 When MoneySupermarket floated, Mr Boss suggested that they'd provide more editorial content to protect their position. I think the comparison market will move towards the editorial and social with the comparison information aspect of it becoming a commodity. There are legs in the reward angle as well. Certainly think the first generation arbitrage model is buggered by this but then again it's been dying slowly anyway. When MoneySupermarket floated, Mr Boss suggested that they’d provide more editorial content to protect their position. I think the comparison market will move towards the editorial and social with the comparison information aspect of it becoming a commodity. There are legs in the reward angle as well. Certainly think the first generation arbitrage model is buggered by this but then again it’s been dying slowly anyway.

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